Schwarzkopf Got2B & Dial Innovations Event

  Recently joined Langton PR for another fun product launch! The event was held at The Storys Building ~ A spacious, loft style room with a ton of character.

The two brands showcased were Dial & Schwarzkopf's Got2B.  Both had equally exciting new additions to their roster of already sought after products.

My first stop was Dial & their latest innovations...

Loved the set up of all the new offerings, amidst fresh cut flowers, complimenting the bottle packagings.  I was immediately drawn to the Miracle Oil products ~ all infused with Marula oil (known for its intensely hydrating and skin healing properties). I'm constantly on the lookout for products that won't strip my skin's depleted moisture at the height of winter, so I was delighted to see that majority of the products focused on maximizing hydration!

After experiencing the wonderful array of scents, placed in shot glasses and set in front of each bottle, I stopped at the washing station to test out the Miracle oil gel. My hands felt really fresh & clean and didn't feel uncomfortably dry. The marula oil left an immediate softening effect but didn't leave a nasty film. An excellent choice of oil since marula is quite stable, meaning even after processing, it maintains a lot of its natural properties. It's also incredibly lightweight and soaks deeply into skin.

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Next up is one of my long time favourite brands for hair - Schwarzkopf's Got2B. After speaking to one of the reps, I was a little dissappointed to find out that one of my go to's has been discontinued :( [Cashmere Hairspray - a flexible hold spray that smelled absolutely divine]. But she re-assured me that their new additions are equally awesome with even more benefits!

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Before lining up to the get my hair done, I met some great people, mingled a bit & made a pit stop at the DJ booth to say hello to a familiar face - DJ Lissa Monet :).

She always knows how to liven up a crowd and has impeccable taste in music ~ So happy to see her!

The lineup  subsided at the hair stations so I decided to test out the products first hand. I rarely style my hair these days - mainly because it's super long & time consuming (really need a hair cut! lol)  It was a nice treat to be on the receiving end of getting styled & pampered :D. The stylist who took care of me also happened to be a lovely gal I met over the summer while working on a wedding gig.

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Thanks Isabella, for the product knowledge & lovely hair style!

I spent the remainder of the night meeting & mingling with fellow beauty enthusiasts and conversing with the lovely ladies of Langton PR. Also managed to snap a few candids ;):

And snuck a quick mirror selfie before taking off...

Below are some photos I took at home of the hefty swag bag takeaway & it's contents...

Here are my faves from the event...and yup...they all smell wonderful!

• Got2b Mind Blowing Range ~ Formulated to speed up styling process and make at-home blow outs a breeze! Combine all three or any on their own. Pictured below (from left to right: Quick Shape Mousse, Fast Dry Hairspray & Xpress Dry Styling Spray)

Step 1 - Quick Shape Mousse reduces your blow dry time & increases style ability with its Iconic+ System Technology. The formula not only adds volume but also boosts shine. Apply to roots of damp hair before blow drying - I usually blow dry my hair upside down to lift the root area ~ this tip particularly works better on shoulder length or shorter hair. Retails for $7.99 (227g)

Step 2 - Xpress Dry Styling Spray works with damp hair as well to expedite drying process while protecting hair from heat and keeping hair from tangling while blow drying. A must for my super long, easily tangled hair! Apply to towel dried hair and blow dry using a round brush. I specifically want to test this out for stick straight styles as it boasts a sleek & ultra shiny finish. Retails for $7.99 (177ml)

Step 3 - Fast Dry Hairspray is the finishing touch. Ionic+ Power and Micro-diffuser technology offers fast drying time & flexible hold so you can run your fingers through your hair without any sticky residue. I would suggest to use this one mainly for curled styles for a flexible, crunch free & bouncy hold. Always hold hairspray 8-10 inches away from your hair to create an even spray coverage on your strands. Retails for $9.99 (340g)

• Dial's Men & Women's New Range of Moisturizing Shower Gels ~ All Formulated for maximum moisture and infused with a variety of delicious & fresh scents. Pictured below (from left to right: Coconut Water & Mango, Omega Moisture with Sea Berries, Miracle Oil with caring Marula Oil, Dial for Men Fresh Reaction Body Wash. So far, I've been using the Marula Oil infused shower gel but can't wait to try the other equally yummy scented options. Also convinced my other half to try out the Fresh Reaction and he totally approves! Shower gels retail for $6.99 each (473 ml) / $3.49 for the hand washes (221ml).

Quick tip: Use a bamboo cotton based (shower gel) mitt for a comfortable scrub and the ultimate lather ~ a little on the mitt goes a long way!

What are your first impressions of these products? Would you give them a try? What are some of your favourite brands of hydrating shower gels & hair styling products? Leave a comment below ;)

Vita Liberata - Product Launch at Montecito

 

The timing couldn't be better for the launch of Vita Liberata's latest additions. The weather has been dreadful as of late :/ and no doubt has taken a toll on most Torontonians' complexions!

Last night was especially chilly but well worth the outing :) Another great presentation by Vita Liberata founder, Alyson Hogg whom I've had the pleasure to meet last fall for the launch of her luxury self-tanning products at the Thompson Hotel ~ see products below:

Back to last night's festivities ~ This time, the event was held at Montecito Restaurant, chosen by host Langton PR and situated in the gorgeous upper floor lounge. The perfect venue to compliment the equally chic products showcased to the room full of beauty experts.

The first product demoed is a pretty revolutionary one in the realm of bronzers. This is the first time I've been introduced to a loose mineral bronzing powder with the additional benefit of leaving a lasting tan on the skin. The tan develops over a 4 to 8 hour period and lasts 5 to 7 days! The DHA is in crystal form and gets activated by your moisturizer and or foundation.

I'm a big supporter of clean ingredients in makeup & skin care and this is definitely one I plan to keep in my stash! The minerals are finely milled so it goes on very smoothly ~ the ultra soft kabuki brush included in the package also helps to create a flawless finish. Another key feature is the universally flattering shade of buildable bronze that's far from the orangey hues we all try to veer away from. When applying the product, use light sweeping motions starting under the cheekbones, forehead & jawline for a contouring effect. Then apply a sheer amount all over your face and neck to create a veil of colour.

The second item of the night was another multi-tasker. A night-time moisture mask that doubles as a gradual tanner so you can literally get up and glow! The base ingredients include sunflower seed oil & shea butter which both boost the skin's resilience against drying elements along with other nourishing ingredients like vitamin e and kiwi seed oil. It's naturally scented with essential oils of chamomile & bitter orange flower oil ~ both aromatherapeutic: Chamomile calms while orange oil relieves stress and insomnia - a perfect combination before bedtime!

To sum it up, I would place both products at the top of my list of gradual self-tanners! I've already incorporated the moisture mask to my nightly routine and saw immediate benefits this morning :D I'm also excited to demo the mineral bronzer on my clients and provide them with a flawless golden look!

Many thanks to Vita Liberata for the generous swag & the Langton PR crew for having me. You guys did an awesome job hosting!

You can check out Vita Liberata at Sephora or Click HERE to view their full range of products ;)